Targeting by Interests with Facebook Ads

Audience targeting is the not so secret weapon of Facebook advertising. It is the reason why 9 times out of 10 Facebook is the best place to put your advertising money. I would advise trying several audiences every time you run an ad. At the beginning it is worth trying many separate audiences so that…

Details

Ad Sets are where the magic happens

Ad Sets are where your ads success really comes from, so it is definitely worth putting in some time to make sure this is done right. This is the list of all of the things you will be setting up in the Ads Sets: 1) Amount of Money 2) Dates for the Campaign 3) Conversion…

Details

Setting up a Campaign in Power Editor

So you want to start creating ads, the first thing you need to do is select which campaign you want to run. These are the types of campaigns you can run: 1) Clicks to Website 2) Product Catalog Sales 3) Website Conversion 4) Post Page Engagement 5) Page Likes 6) Mobile App Installs 7) Mobile App Engagement 8)…

Details