MEDIA LIBRARY

Facebook Reach is Down!

If you have read any articles about Facebook I’m sure you heard that many people say that Facebook reach is down. It is true, if you were on Facebook a few years ago most of your audience saw what you posted, but now it is impossible for that to happen. Too many people and businesses…

Facebook Graph Search

In the last few months Facebook has updated their search bar. The new search bar has the Open Graph technology built in, which allows you to see all public posts containing the words you look for. This can be an incredibly powerful tool, as powerful as Twitter search, and most businesses are not taking advantage…

Why does no one care about your company's milestone?

The last type of post is actually pretty lame, Facebook milestones. For personal accounts milestones are a big deal (i.e. a wedding, a graduation, an anniversary, etc.)  but for most companies saying that you have been open for 3 years just isn’t as interesting to your customers. That is unless you can tell people why…

Why does no one care about your company’s milestone?

The last type of post is actually pretty lame, Facebook milestones. For personal accounts milestones are a big deal (i.e. a wedding, a graduation, an anniversary, etc.)  but for most companies saying that you have been open for 3 years just isn’t as interesting to your customers. That is unless you can tell people why…

Ratz Pack Media invited you to their Facebook Event

Creating an Facebook event for your page is essentially like creating a mini-page for your business. The parts of an event are: 1) Name 2) Details 3) Where (Location) 4) Tickets (This is a place to put a link to where people can buy tickets) 5) When 6) Header Image After you have set up an event…

Why don't you use Facebook Offers?

Facebook Offers are a great way to convert your page likes to customers. It combines the power of Facebook and email marketing together. When a person accepts an offer they get an email directly from Facebook with information about the offer. Make sure when creating an offer you give it: 1) A title 2) A description 3)…

Why don’t you use Facebook Offers?

Facebook Offers are a great way to convert your page likes to customers. It combines the power of Facebook and email marketing together. When a person accepts an offer they get an email directly from Facebook with information about the offer. Make sure when creating an offer you give it: 1) A title 2) A description 3)…

Where you at? How to use Facebook locations

Facebook has had a locations option for a long time. Most of the time I see people using it is when they are in airports, nothing too interesting. Facebook announced at this year’s f8 conference that they are planning to add some additional features based on events in your area. This feature could be great…

What the heck you are doing on Facebook Video?

The biggest change Facebook made in 2014 is also their most profitable. This is the reason that Facebook created the auto-play feature. By the end of 2016 more people will be watching Facebook videos than YouTube videos. Videos are the greatest kind of content, if done right. Here are two tips on how to make…

Facebook Link Posts

So let’s move to what I consider the most important post type, Facebook link posts. Most posts have 1 to 2 “moving parts” 1) the text of the post 2) the image OR 1) text of the post 2) video. Media posts are on a whole other level, they have many moving parts. 1) The…